#social media campaign

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Marketing Dive
1 month ago
Marketing

LG fuels positivity on social media with 'Optimism your feed' playlist

LG's 'Optimism your feed' campaign aims to increase positivity on social media by curating uplifting content and consulting with experts. [ more ]
Emily Henderson
2 months ago
JavaScript

A Fun Fast Post About Sweet New Spring Decor With Lots Of Random Shout Outs Including...HAPPY WORKAVERSARY GRETCHEN!!!! - Emily Henderson

Lunch gathering and social media campaign coincide with work anniversary in a fun-filled day. [ more ]
The Drum
2 months ago
Marketing

90s duo Salt-N-Pepa serve up a sweet new beat inspired by Grandma's Cookies

Salt-N-Pepa, the iconic hip-hop duo, has collaborated with Grandma's Cookies on a new track and social media treasure hunt for fans to win $10,000. [ more ]
ABC7 San Francisco
2 months ago
Education

Kevin Bacon returns to high school where 'Footloose' was filmed on prom night

Kevin Bacon fulfills promise to return to Utah high school where 'Footloose' was filmed after student-led social media campaign. [ more ]
Advocate.com
2 months ago
Marketing

Mike Johnson briefed right-wing influencers including Libs of TikTok ahead of election bill announcement

Johnson briefed conservative influencers on election integrity bill before formal announcement. [ more ]
Adweek
2 months ago
Marketing

John Deere Seeks Chief Tractor Officer to Lead Social Media

John Deere launches a celebrity-driven social media campaign for the first time in its history to recruit a 'chief tractor officer' through a TikTok content creation contest. [ more ]
Marketing Dive
1 month ago
Marketing

LG fuels positivity on social media with 'Optimism your feed' playlist

LG's 'Optimism your feed' campaign aims to increase positivity on social media by curating uplifting content and consulting with experts. [ more ]
Emily Henderson
2 months ago
JavaScript

A Fun Fast Post About Sweet New Spring Decor With Lots Of Random Shout Outs Including...HAPPY WORKAVERSARY GRETCHEN!!!! - Emily Henderson

Lunch gathering and social media campaign coincide with work anniversary in a fun-filled day. [ more ]
The Drum
2 months ago
Marketing

90s duo Salt-N-Pepa serve up a sweet new beat inspired by Grandma's Cookies

Salt-N-Pepa, the iconic hip-hop duo, has collaborated with Grandma's Cookies on a new track and social media treasure hunt for fans to win $10,000. [ more ]
ABC7 San Francisco
2 months ago
Education

Kevin Bacon returns to high school where 'Footloose' was filmed on prom night

Kevin Bacon fulfills promise to return to Utah high school where 'Footloose' was filmed after student-led social media campaign. [ more ]
Advocate.com
2 months ago
Marketing

Mike Johnson briefed right-wing influencers including Libs of TikTok ahead of election bill announcement

Johnson briefed conservative influencers on election integrity bill before formal announcement. [ more ]
Adweek
2 months ago
Marketing

John Deere Seeks Chief Tractor Officer to Lead Social Media

John Deere launches a celebrity-driven social media campaign for the first time in its history to recruit a 'chief tractor officer' through a TikTok content creation contest. [ more ]
moresocial-media-campaign
The Drum
7 months ago
Marketing

Northrop Grumman on creating the first serialized comedy for LinkedIn

Northrop Grumman and Dentsu Creative won the B2B category at The Drum Awards for Social Media.
The campaign aimed to increase positive perception of Northrop Grumman and humanize the brand by showcasing the innovative side of the company through comedy and behind-the-scenes vignettes. [ more ]
The Drum
7 months ago
Marketing

Shell Helix on how it brought influencers behind the scenes at Ferrari

Shell Helix and MSQ Partners won the Automotive category at The Drum Awards for Social Media.
They turned an influencer event into a fully-fledged automotive social media campaign that ran for over three months.
They created a unique experience for the influencers by hosting them at an Italian villa transformed into the Shell Helix Ultimate Performance Arcade. [ more ]
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